How to Maximize ROI's on Premium Roof Coatings and Colors

Even something as simple as your roof’s color can increase its cost. Naturally, more expensive roof colors give you more benefits. Empire Contractors LLC, one of the most trusted local roofers, gives you an overview of the different metal roof colors and their advantages below. 

Premium Metal Roof Colors 

Want more flexibility with your design choice? Try looking at premium colors. Some manufacturers and hardware stores allow you to mix colors to create a customized shades and hues. 

However, paint does more than just improve your curb appeal—it also protects your metal roof from the elements. That’s why it’s important to apply a fresh new coat once the paint starts to peel. 

Don’t have the time to repaint your roof? Premium coatings—and by extension colors—last longer. Coatings with a higher price tag can better resist fading, scratches and peeling, reducing the need to repaint or undertake maintenance. 

ENERGY STAR® Roof Coatings 

If, however, you want to maximize your ROI's, we recommend looking at ENERGY-STAR-rated coatings that can help cut your power costs. These coatings can reflect 30 to 70% of solar heat and UV rays. Since your roof with a reflective coating absorbs less heat, your AC unit won’t have to consume as much power. 

An extended roof lifespan is another advantage you can get from roof coatings. Reflective coatings protect your roof against UV rays, which can quickly break down a roof’s surface, turning it brittle and increasing the risk of leaks. Since low-sloped roofs are more exposed to the sun, we strongly recommend applying commercial roof coatings to flat roofs. 

Just make sure to hire a qualified contractor. Installation errors will likely reduce the visual appeal of premium colors and the protection provided by reflective coatings. 

Looking for a reputable contractor in your area? McGuire Roofing & Construction, a GAF® Master Elite™ contractor, offers commercial and residential roofing services. To get a free inspection, call us at (513) 409-0880. Or leave us a message on this page. We serve homeowners in Cincinnati, OH.     


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